--- title: "Opportunity Lost Reason" slug: "opportunity-lost-reason" updated: 2025-08-26T18:10:08Z published: 2025-08-26T18:38:28Z canonical: "guide.youraspire.com/opportunity-lost-reason" --- > ## Documentation Index > Fetch the complete documentation index at: https://guide.youraspire.com/llms.txt > Use this file to discover all available pages before exploring further. # Opportunity Lost Reason ## **Description** Represents reasons why an opportunity was marked as lost. Useful for reporting and sales process analysis. ## Resource Overview | **Endpoint** | **Definition** | | --- | --- | | GET/OpportunityLostReason | Retrieve a list of opportunity lost reasons. | | [POST/OpportunityLostReason](/v1-api/apidocs/opportunitylostreasons-4) | Add a new reason for lost opportunities. | | [PUT/OpportunityLostReason](/v1-api/apidocs/opportunitylostreasons-5) | Edit an existing lost reason, such as correcting a label or toggling the active status. | ## Attributes | Attribute | Description | Data Type | Notes | | --- | --- | --- | --- | | OpportunityLostReasonID | Unique identifier | integer | | | OpportunityLostReasonName | Name of the lost reason | string | Max length: 100, Nullable | | Active | Status of reason | boolean | | | CreatedByUserID | ID of creator | integer | | | CreatedByUserName | Name of creator | string | Max length: 101, Nullable | | CreatedDateTime | Creation timestamp | datetime | | | LastModifiedByUserID | ID of last editor | integer | Nullable | | LastModifiedByUserName | Name of last editor | string | Max length: 101, Nullable | | LastModifiedDateTime | Last modified timestamp | datetime | Nullable |